75 Transit Leaders in Boston Took the First Step to Find Their X Factor

There is something powerful that happens when top leaders step away from the day-to-day demands of their jobs and give themselves permission to reflect on a bigger question:

What am I really meant to do?

That’s exactly what happened recently in Boston, where I had the privilege of leading a special session on how to find your X Factor at the ThinkTransit Executive Summit. 75 top public transportation executives gathered together for a day of learning, collaboration, and honest conversation about leadership, purpose, and what’s next.

These were some of the most accomplished leaders in the transit industry — CEOs, presidents, and senior executives responsible for moving communities forward every day. But during this session, the focus shifted from systems and strategy to something more personal:

How do you discover the unique combination of gifts, passion, experience, and purpose that makes you who you are?

That’s the heart of the X Factor.

More Than a Speech — A Real Workshop

What made this experience so meaningful was that it wasn’t just a presentation. It was a true workshop.

The executives in the room didn’t just listen. They engaged. They reflected. They rolled up their sleeves and began working through the process of identifying their own X Factor — that unique intersection of what they love, what they do best, and where they can make their greatest impact.

In a world where leaders are constantly expected to deliver results, solve problems, and make high-stakes decisions, it was refreshing to see so many people pause long enough to ask deeper questions about calling, alignment, and purpose.

That kind of reflection matters.

Because when leaders understand their X Factor, they lead with more clarity.
They make better decisions.
They inspire people more effectively.
And they live and work with greater intention.

A Special Moment: 75 Advance Copies Given Away

One of the highlights of the event was being able to give away 75 pre-publication copies of my new book, Find Your X Factor — many of them personally autographed for the executives attending the summit.

There was something incredibly rewarding about putting those advance copies directly into the hands of leaders who are actively shaping the future of public transportation across North America.

This book is deeply personal to me. It’s built on lessons from leadership, life experience, hard-earned wisdom, and the belief that every person has been given a unique path to follow. My hope is that it helps readers uncover that path and pursue it with confidence.

Seeing so many leaders eager to begin that journey reminded me why I wrote it in the first place.

Why This Matters

Too many people spend their lives chasing success without ever stopping to define what success actually means for them.

Finding your X Factor changes that.

It helps you identify the personal treasure map already inside you — the clues from your life, your passions, your strengths, your setbacks, and your dreams that point toward the life you were meant to live.

And while this message applies to everyone, it was especially meaningful to share it with leaders in public transportation — people whose work already has such a profound effect on the daily lives of others.

When leaders find greater clarity in their own purpose, the organizations they lead become stronger too.

Pre-Order Your Copy Now

If you weren’t in Boston, you can still get your own copy of Find Your X Factor.

Pre-order now at Barnes & Noble and be among the first to read this new guide to discovering your purpose, unlocking your potential, and following your personal treasure map to a more meaningful life.

Your X Factor is already within you.

The question is:
Are you ready to find it?